Punch Bowl Social Brand

OZ set the tone for Punch Bowl Social, shaping its identity as it grew into a national brand with locations in 15 states. From the start, we crafted a bold, unmistakable aesthetic—quirky, playful, and rooted in each community it serves. Our work extended beyond architecture, defining everything from logos and signage to menus, uniforms, and environmental graphics. OZ developed the website and marketing collateral, ensuring a seamless experience at every touchpoint. Each Punch Bowl Social venue reflects its city while maintaining the high-energy, eclectic vibe that makes Punch Bowl Social a destination. The result is a brand that invites guests to eat, drink, and play in a space as dynamic as the people inside.